Stakeholder Salience and Firm’s Accountability on Sustainable Supply Chain Management Practices: A Case of MaxTech, Africa*

Read  full  paper  at:http://www.scirp.org/journal/PaperInformation.aspx?PaperID=56053#.VUHThdKqpBc

ABSTRACT

Organizations are faced with stiff pressure from various stakeholders, a fact that has triggered management to think beyond the idea of shareholder wealth maximization. In order to achieve this, environmental and social concerns have been considered as pertinent issues in attaining sustainability. The present study aims to investigate how stakeholder salience, based on stakeholder power, legitimacy and urgency impacts on Sustainable Supply Chain Management (SSCM) practices. The study adopts a case study design, focusing on MaxTech, one of Africa’s most innovative cellular firms. The study solicited data from management and selected stakeholders, including community, telecoms regulator, corporate customers, and the suppliers to represent different salience levels. The study used semi structured interview protocol to solicit data. This study was analyzed by use of content analysis. The study revealed that the more the number of attributes a stakeholder has, the more attention she is accorded and hence she has more influence on MaxTech’s SSCM practices. Managers need to understand how to prioritize their stakeholders in order to effectively manage their expectations while sustaining the firm’s bottom line.

Cite this paper

Thomas, O. and Hirschsohn, P. (2015) Stakeholder Salience and Firm’s Accountability on Sustainable Supply Chain Management Practices: A Case of MaxTech, Africa*. Journal of Service Science and Management, 8, 267-278. doi: 10.4236/jssm.2015.82030.

References

[1] WCED (1987) Our Common Future. World Commission on Environment and Development. Oxford University Press, Oxford.
[2] Carter, C.R. and Easton, P.L. (2011) Sustainable Supply Chain Management: Evolution and Future Directions. International Journal of Physical Distribution & Logistics Management, 41, 46-62.
http://dx.doi.org/10.1108/09600031111101420
[3] MaxTech Sustainability Report (2014) Sustainability Strategy.
[4] Hrovatin, N., Basle, R., Cibic, D. and Švigelj, M. (2005) The Development of Broadband in Slovenia: Why Is It Lagging behind? 16th European Regional Conference, Porto.
[5] Parmigiani, A., Klassen, R. and Russo, M. (2011) Efficiency Meets Accountability: Performance Implications of Supply Chain Configuration, Control, and Capabilities. Journal of Operations Management, 29, 212-223.
http://dx.doi.org/10.1016/j.jom.2011.01.001
[6] Gopalakrishnan, K., Yusuf, Y.Y., Musa, A., Abubakar, T. and Ambursa, H.M. (2012) Sustainable Supply Chain Management: A Case Study of British Aerospace (BAe) Systems. International Journal of Production Economics, 140, 193-203.
http://dx.doi.org/10.1016/j.ijpe.2012.01.003
[7] Post, J., Preston, L. and Sachs, S. (2002) Managing the Extended Enterprise: The New Stakeholder View. California Management Review, 45, 6.
http://dx.doi.org/10.2307/41166151
[8] Donald, T. and Preston, L. (1995) The Stakeholder Theory of the Corporation: Concepts, Evidence and Implications. Academy of Management Review, 20, 66-67.
http://dx.doi.org/10.2307/258887
[9] Mitchell, K., Agle, R. and Wood, D. (1997) Towards a Theory of Stakeholder Identification and Salience: Defining the Principle of Who and What Really Counts. Academy of Management Review, 22, 853-886.
http://dx.doi.org/10.2307/259247
[10] Parent, M.M. and Deephouse, D.L. (2007) A Case Study of Stakeholder Identification and Prioritization by Managers. Journal of Business Ethics, 75, 1-23.
http://dx.doi.org/10.1007/s10551-007-9533-y
[11] Yin, R.K. (2003) Case Study Research: Design and Methods. 3rd Edition, Sage, Thousand Oaks.
[12] Fomin, V.V. (2001) The Role of Standards in Sustainable Development of Cellular Mobile Communications. Knowledge, Technology & Policy, 14, 55-70.
http://dx.doi.org/10.1007/s12130-001-1016-3
[13] Isaksson, R., Johansson, P. and Fischer, K. (2010) Detecting Supply Chain Innovation Potential for Sustainable Development. Journal of Business Ethics, 97, 425-442.
http://dx.doi.org/10.1007/s10551-010-0516-z
[14] Pagell, M. and Wu, Z. (2010) Balancing Priorities: Decision-Making in Sustainable Supply Chain Management. Journal of Operations Management, 29, 577-590.
[15] Bryman, A. and Bell, E. (2007) Business Research Methods.
Advertisements

发表评论

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / 更改 )

Twitter picture

You are commenting using your Twitter account. Log Out / 更改 )

Facebook photo

You are commenting using your Facebook account. Log Out / 更改 )

Google+ photo

You are commenting using your Google+ account. Log Out / 更改 )

Connecting to %s